Gummies…the MegaFood way!
Why gummies? Aren’t those just some sugar-loaded trend?
Yeah, we feel you. Or, we did in the beginning. But over time, it became clear how this crazy-popular vitamin form - done just right - aligns with MegaFood’s “North Star.”
Enter ‘Project Gummy Bare All’
What do you want in a gummy? It’s what we asked you as we launched Project Gummy Bare All, our initiative to bring our first gummy supplement to life as we shared the full kaboodle of what it takes to bring a new product to market. The ups, the downs, the high-fives and even the “let’s-try-that-agains”; we truly did BARE ALL!
Taking Transparency Up a Notch...
When exemplifying Transparency with a Big, Capital T, how do you level up? Consumer Co-Creation! Much like it sounds, we asked you, our consumers, to get involved on a deeper level as we brought these gummies to life—together. Get the scoop on exactly what that entailed in our final recap, where we highlight the project from concept to completion.
You Guys Nailed It!
Spring, 2018: We launched four gummy supplements that are non-GMO, low in sugar, and made with real, whole foods (that you can actually see!). A few of our Gummy Bare All Consumer Panelists traveled with us to the largest Natural Products Expo in the world to debut the final formulations, which they helped make a reality. Watch the video for a taste of the excitement.
Speaking of Taste...
Did we mention these gummies are delicious??? The feedback has been fantastic! Orange, Cranberry, Mixed Fruit, Ginger… All four varieties are bursting with real food flavor from our Farm Fresh Partners.
Thanks so much for following along and being part of this process. Be sure to let us know what you think of our new gummies, too. XO!